Proportion: It affects everything

Proportion 1: It’s all about the amounts used – of anything. 
 Proportion affects all the design elements.
Proportion is all about the amounts used – of anything.
Balance, contrast and visual weight are affected by it.
■ If you can control balance with it, you can control hierarchy with it.
■ Created in coordination with A1 Proportion: > Harmony, Balance, Contrast & Weight.

 

Proportion 2: Can affect balance, contrast, weight & more.
Harmony and balance are both affected by changes in proportion.
■ Balance, contrast and weight affect all aspects of the visual world.

 

 

Proportion 3: Contrast of Scale
Exploring dramatically varied size relationships.
■ Very effective means for hightening tension or extending a sense of depth…or even reverse one.
■ Helps in creating a reversal of expectations.

 

 

 

Proportion 4: Hierarchy & Focal Point
 Hierarchy helps identify which areas have greater importance over other areas, thus helping the viewer to navigate.
Focal point; also referred to as an entry point.

 

 

 

Proportion 5: Symmetrical & Asymmetrical Balance
■ Symmetrical: possessing mirror-like structure involving an imaginary axis.
 Asymmetrical: possessing a felt sense of balance

 

 

 

Proportion 6: Notan, Balance & Harmony
■ One of the most engaging sensibilities in art and design.
An infinitely expansive way of seeing.
Balance and harmony are major drivers behind aesthetics and the bond between art and design. 
Created in coordination with A_Proportion > A9 Proportion: Notan, Balance & Harmony

 

Proportion 7: Affecting contrast & balance; test yourself.
■ Notan, balance, contrast and revisiting old friends.

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